My Creative Journey

From the briefing to the final touches, I ensure that every detail reflects your values and makes a positive impact on your audience. I am open to new types of work, seeking challenges that enrich my career.

I have been immersed in design for years and apply my creativity to projects that truly impact people. Below, you can see my work approach, my values, and my inspirations.

2012 • Junior Apprentice, Integral Engenharia
2013 • Apprentice, Pneus Nacional
2016 • Marketing Intern, Proimage Brasil
2017 • Graphic Designer, Proimage Brasil
2019 • Graphic Designer, Oficina dos Bits
2020 • Mid-level Designer, Accenture Brasil
2021 • Industrial Designer, Accenture Brasil
2023 • Brand Designer, Relias Design

Experience

Study

I hold a degree in Industrial Design from the State University of Minas Gerais (UEMG), initially aspiring to design cars for prestigious brands.

Over time, my interest shifted to creating visual identity systems, branding, and instructional design. To further enhance my skills after university, I completed specialized courses taught by renowned experts in the fields I work in today.

Learning

Brand Design Method

Research

01.

02.

Strategy

03.

Creation

04.

Execution

An immersion into the client's universe. I delve deeper into the segment of activity to achieve work that speaks to the target audience and conveys the right message. Here we have some illustrative panels and activities that are carried out together with the client.

Aspects of the visual identity are born. Here I understand my client's business better by analyzing the results of the first stage (Research), obtaining guidance on communication with their audience and the first visual aspects to inspire the logo.

Time to design and execute the visual identity, using all the material from the two previous stages. We have the first alternatives and presentation of the visual proposal to the client. The creation of the visual identity began in the strategy, but this is where it becomes tangible.

The last step is the official delivery of the visual identity with files in different formats that the client may need in the future.

Deliverables

Brand Design

Creation of logos, visual identities, branding, naming, and other services related to personal or corporate branding.

Graphic Materials

Folders, banners, flyers, brochures, business cards, posters, book covers, artwork for albums and podcasts, packaging and related areas.

Logo animations, social media video editing, timelapses, text animations, and explainer videos.

Motion Design

Illustration

Characters, environments, objects, posters, events, decorations, queer art, and related works.

Photography

Private, artistic, environmental, and commercial shoots.

My Instagram

Where do I work?

Brussels, BE

Get in touch

493 69 18 90
hello@reliasdesign.com